Liberia will be represented at the 3rd edition of the Africa Fashion Reception Paris scheduled for 21st November, 2015 at the prestigious Salle Wagram, Paris. Liberia’s Fashion Ambassador Kimma Wreh will lead a high level delegation comprising the Assistant Minister of Culture (Hon. Louise McMillian), Assistant Minister of Tourism (Hon. Jacqueline Capehart), Senior officials of Liberia’s National Tailors Union, key government officials and private sector personnel at the Parisian event.
The Africa Fashion Reception is a Pan African initiative that will bring together fashion designers, fashion Icons, First Ladies, Ambassadors, Ministers and media from over 30 African countries in a celebration of cultural diversity expressed through the artistic fashion discipline with the proud theme ‘Africa is the new inspiration of global fashion’.
The Africa Fashion Reception is aimed at achieving the following objectives using the creative industry of fashion as a vehicle to build bridges by creating free trade and partnerships among fashion practitioners throughout the African continent; to attract global attention to Africa’s very rich and diversified dress culture which can be explored as a catalyst for the social economic growth of the continent’s garment/textile industry; to expand the potential power of fashion as a tool of fighting poverty in Africa by creating wealth through the empowerment of women and youths in the various fashion vocations through training, capacity building schemes, workshops and setting up of medium/small scale businesses thereby supporting the United Nations Millennium Development Goals and the African Union Agenda 2063; to bring about self-reliance as this initiative will create millions of jobs across the continent for Tailors, Creative Directors, Textile designers, Models, Cutters, Pressers, Fashion Photographers & Writers, Hair Stylists, Make-up Artists, etc.; to contribute in bringing the much desired peace and stability to our continent by positively engaging the youths as stated above; and to further develop African economies by creating the biggest and most formidable African fashion and lifestyle market for global patronage.
The African Union will be hosting all countries that participated in Paris to a Welcoming Gala event at the African Union headquarters, Addis Ababa, January, 26th 2016. The welcoming Gala has been lined up as one of the side events to be held during the African Union’s Heads of State Summit holding 24th – 31st January, 2016. Activities lined up during the African Fashion Reception in Addis Ababa include the first African Fashion Business Forum with the theme ‘Exploring African Rich Dress Culture for its Social Economic Growth’. The forum will be addressed by fashion experts from Paris, Milan, New York etc. It will also feature runway and exhibition by countries.
Liberia will be represented at the Africa Fashion Reception – Paris and Addis Ababa by TeKay Designs with delegation from Liberia’s Tailors Union and Liberia’s Ministry of Information, Cultural Affairs and Tourism.